Melbourne Cup Invitation only millinery Award 2016


Melbourne Cup is definitely a very special race Carnival and Fashion experience you wont get anywhere else. It's different from Royal Ascot in the UK, as the Millinery and Fashion are much more free and creative, not as much focus on traditional big hats and Millinery, but rather creativity, modern materials and sculptural designs.

Millinery Award

Each year Ana Bella Millinery is invited to the Melbourne Cup Carnival, to attend the invitation only Myer Millinery award. The Millinery award is a very prestigious well known prize, where around 100 Milliners are invited to compete on Oaks day among professional Milliners. A panel of judges is made up of international and Australian professionals; designers, stylist, in 2015 Stephen Jones guest judged and 2016 UK Milliner Vivienne Sheriff was on the panel.

Ana Bella Millinery has been a top ten finalist two years running, below are both of the final AB Millinery signature award winning pieces below. Worn by Latoyah Asha, a model and presenter from Horse Shoes and high Heels.

Stephen Jones OBE Master Milliner and Ana from Ana Bella Millinery​

The Millinery award is held on Oaks Day, just after the Designer awards which are also amazing to watch. The cream of Australian Design and Millinery enter and make outfits that are raceday suitable. It takes a few hours, as the models are paraded in heats, to get through all the entrants, to finally go from around 100 entries, to 40, then to ten finalists which are announced and broadcast on National Television.

This year, English Milliner, Ian Bennet won the First Prize, from the top ten finalists, with his fireworks feather piece Millinery. It was an amazing display of years of hard work and mastering dying of feathers.

The Melbourne Cup Fashion

There is a an entire week of horse racing and fashions to enjoy during the Melbourne Cup Carnival.

Derby Day, Melbourne Cup Day,Oaks Day, and Stakes Day.

Each race day is known for different attire, such as Derby Day is Black and White elegance, Melbourne Cup day is reserved for colourful floral designs, and Ladies day, Oaks day is ladies day but also the day of the Millinery and designer awards.

Each day a Fashions on the Field Competition is held for the best dressed Lady, it is a fierce and exciting competition with serial fashionistas who prepare outfits all year for this one event. It is definitely great people and fashion watching, a racing style unique to Australia.

How the ladies Fashion competition works in a nutshell; During the year, each Australian state produces a best dressed lady winner, and the finalists from around the country are flown to Melbourne for the grand finale on Oaks Day, where the overall winner is crowned. This is the ultimate prize for the Fashion on the Field Ladies in Australia.

You can find out more about the Myer fashion on the Field competition and fashion rules for each day and purchase tickets through the Victorian Racing Club.

"The Park" The main stage for Fashion

Melbourne Cup delivers each year to be bigger and better, and this year 2017 was no excuse, a new area just for the Fashion on the field was created called " The Park" .

A fashion playground, acknowledging just how important fashion and Millinery is to Horse Racing. The large stage where the Fashions are judged was even bigger, with more cover and a runway. Photo booths from sponsor Yellow Glen, a floral wall and flower seat, a Loreal touch up make up hotel, with bars and food lining the enclosure were all on offer in this exquisite area jsut for Fashion and entertainment. It was all in one place to enjoy a day at the races, along with TV screens to watch all the races.

Latoyah Asha, Equestrian fashion Blogger wearing award winning Millinery from Ana Bella Millinery.

The Runner Up Best Dressed Family all wearing Ana Bella Millinery at the Melbourne Cup 2017

Racing Fashion Blogger Kacey, from Giddy Up Fashion and her bespoke mirror Ana Bella Millinery piece worn at the Melbourne Cup on Oaks day.

Above is Ana Bella Millinery worn by junior sweetie Pie "Poppy" who won with her Family second prize in the family Fashions

Family Day

Emirates Cup Family Day the Melbourne Cup, is usually the last day of the Carnival. Above is Ana Bella Millinery worn by junior sweetie Pie "Poppy" who won with her Family second prize in the family Fashions all wearing Ana Bella Millinery, featured in the National Herlad Sun Australian Newspaper.

Family Day is a great time to bring the kids along with you, the fashion stage are fun for the tween girls, teen girls , families and young men also have a category to eye for a great range of prizes. After the competitions ties up, it's off to a special day of fun, with popcorn, rides, carousels, and a stage of music just for the families and kids.

Ana Bella Millinery worn around the Melbourne Cup Spring Carnival

Equestrian Lady Emma Cox wearing Ana Bella Millinery at the Melbourne Cup and CHICHi London Dress.

Melbourne Cup Tips for travel

The trains travel to Flemington Race Track on a special timetable from the main Flinders street Station. Taxi's can drop you off at the main gate, and you will have to walk a fair way to "The Park" if you have been dropped off, otherwise from the train station its a bout a 4 minutes walk up a small hill. I would bring flats with you.

I always like to leave a little earlier to avoid the large crowds trying to get home, because it does get very crowded on the train platforms and taxi ranks.

you can Park on the track, and a bus will take you to an entrance, but the track is quite large prepare yourself for a bit of walking until you get to "The Park".

Travelling from overseas

If you are planning overseas travel, and need some advice, Ana Bella Millinery is happy to help you plan an outfit for the Melbourne Cup. Each race Day is different around the world and Ana Bella Millinery has been to most international large event race days, always happy to help you plan your outfit.

Happy Outfit and Hatty Planning,
Ana.